The go-to target has already had a name - Tucker Kraft. If he had a quiet game it was only because of game script. He always did more than he could. A human tank with good hands and no fear.

None of these current guys are going to magically become a go-to receiver. If the Packers want one they are going to have to go out and get one via trade, free agency, or the draft.

I would be shocked to learn that GB doesn’t already have some kind of hot receiver route adjustment system they can call at the line.
I also don’t want any kind of return to over reliance on any particular target. Yes, a reliable, clutch guy on third down is nice. Forcing a pass to that guy while ignoring other wide open receivers is not.

These things develop organically. It's not so much designating a guy, as it is an element of play design where the influence of the play flow on the defense creates the hot receiver opportunity.

This is part of that VR shit Love needs to wrap his head around.

Go too? Like Hell.
Love only needs to go to the guy
that leaves his man to blitz.
He doesn't. He's got a RB for a dump.
He's got a TE. To beat the LBs. Etc.

He wants chunks of yards.
Not the west coast offense.

Love must figure it out.
No Wr 1 is going to help,
because they'll get double teamed.

Until the OL keeps the rush off his back.
Love was given what he needed.

This is a Jordan Love issue more than anything else. Go back and watch most of his bad INTs. There's another player open, either as a safety valve or just plain open within his line of sight, that he either doesn't see or just ignores almost every single time. The opportunities are there, he's just not taking them for whatever reason.

From the outside looking in, it seems like overconfidence to me. Confidence is a good thing, but forcing things that aren't there...not so much. On the plus side, it looks correctable. He's just got to find that balance between Captain Checkdown and Hero Ball that works best for him.

Agree with Matt....Kraft is there. Frankly, Jacob's could be the guy as well.
Not sure if it's Love looking down the field for a bigger play or MLF's coaching stressing ignoring the outlet. Either way, not doing the offense any favors.
Just MHO

WR is not as important as 2-3 additional, strong OL-men. Ask Stenavich to return as O-Line coach or hire a top-notch O-Line coach. This move will give Love better protection. GB has to fix their trenches first-better players and coaches. Hire a better WR coach first. Throw to Kraft/Jacobs more; both have good hands.
Hire the best QB coach and help Jordan w/his foot-work and decision-making.
Start @ the foundation and build up.

Kraft needs more targets because he has earned more targets. Talk about a go to guy, remember when the Packers couldn't get over the hump with the Cowboys, even though they had Michael Irvin their go to guy who moved the chains was their tight end Novacheck time after time.

I disagree. Nobody said that in 2023, did they? In fact quite the opposite. Love needs to play better. Period. He has two security blankets already.. Kraft and Jacobs.

I want to make sure I read that right. The author said that veteran QBs, in reaction to heavy pressure, just threw the ball to somebody who was open. I've been reading people that say we should be looking for more pressure, whereas I think that our pressure is adequate if we just had a little better coverage.

Reading between the lines, it sounds like the Packers would like to see Reed as more of a focal point in the offense. He was only targeted 75 times in 17 games and only caught about 50. Add in a jet sweep and that's 4 touches/game for one of our better weapons. Not enough. He averaged over 13 yards/touch. Wicks had 74 targets and Doubs had 72. So I get the balance thing, but on a similar amount of touches, Reed had more yards than Wicks and Doubs combined.

On the other hand.....Reed had problems this year. Three fumbles and 9 drops is quite a few negative plays for a guy who only touched in 75 times. That has to be cleaned up or you can't throw it to him.

I expect the Packers will add to the WR room, and I expect we might throw a little more to our TEs, but I think that Reed is the preferred #1 guy and will get more targets and touches.

How ironic, one of the things we loved most about Love last year was that he spread the ball around and now that overconfidence is perhaps bringing out some bad Rodgers traits. Simple answer is already on the roster and we need to stamp out that trait immediately. I've been giving him a pass because the line just hasn't been holding as long as he apparently needs to this year, but between maybe his mobility being affected, There's still no reason not to fully use the rbs and tight ends and adjust the play calling accordingly.

Get healthy and and on to the draft and FAs!

Tucker Kraft and Jayden Reed were underutilized down the stretch.

Jordan Loves multiple injuries limited his escape ability and running (only 83 total rushing yards 2024).

A "Go-To" target addresses more the symptoms than the causes of the Offense's malaise. Love had plenty of options with Watson (when healthy), Doubs (when healthy), Kraft, Reed, Wicks, Melton, Jacobs, Heath and Musgarve (when healthy). I see the O as more of a design-build problem - which is the responsibility of the HC and OC. Simply pass plays are taking too long to develop. Also compounding this problem has been Love's vision and accuracy regression. I believe that the passing game requires a total re-think. However, I have my doubts whether the HC and OC have that level of clarity.

Aron Jones was that guy. Is Marshawn Lloyd that guy? GB needs to double down in the draft & find another all purpose RB

This concept of a go to receiver issue basic that it should not even need to be discussed. It's one of the reasons why I don,t believe that MLF is this great offensive genius that he is alleged to be.

IMO either Kraft or Jacobs should be the go to receiver on each play depending on the call.

This should be implemented for the 2025 season. Thanks, Since '61

I think that there are enough go to guys. Kraft for sure as well as Jacobs. I am not sure about the actual protection timing - but I felt that too many times in too many games Love held the ball too long - there is the go to safety play ( and that does require planning - ie be in the soft spot) but there also is getting rid of the ball ie throwing it out of bounds. His pick 6 in one game standing in the endzone and not throwing it away until he was almost tackled - is a prime example of Love's bad of holding it too long. Not a fan of some of the naked bootlegs - when there is not a go to guy - but Lafleur needs to work on more plays where the pocket moves rather than just straight back - and that goes to Lafleur's tendency to forgetting to get motion involved .

Reading through these comments, it seems like a lot of people don't like what we're trying to do on offense.

1)We run a lot., more than just about anybody. Especially more than anybody without a running QB.

2) We don't pass a lot. We had one 300 yard game and that was in a loss. We only passed an average of 28 times a game, and several of our best games we were closer to 20 attempts.

3) When we do pass, we're good at it. 64% completion, which is average, but in the yards/attempt and yards/catch, we're 2nd and 3rd in the league. That means we throw downfield. If you're throwing downfield, you aren't dinking and dunking to the RB and TE.... ESPECIALLY when you're only throwing it 20 times a game, you want to make those passes count. Yes, shorter passes to the TE and RB might be an option if we can't replace Watson .

4) We need to have a more reliable offense in the playoffs. We can't go out there in elimination games and score 10 points, so IMO, the Big Problem at 1265 Lambeau is "How do we make our offense more successful "?? Not just over 17 games, but in the elimination games as well.

5) We all know that the QB has to play well. He has to be protected, and he's got to have guys around him to help him move the ball and score points. Most of those guys are on rookie deals, with the exception of Jacobs and Jenkins. They've been rookies, they've been second year guys. Now it's time to have a career year.. Love's Window is probably only another 4 years or so and I wouldn't expect the organization to burn a lot of time off that clock with a team around him that isn't good enough to win with.

6) Packers are close, IMO. But they're going to have to find a way to inject more octane in the offense.

Did you watch that Eagles game? 3 TD by Hurts. 3 by Barkley. 100 yd by Goedert, Brown. 7 rushing TDs. 55 points in a championship game. Have we ever had those stats and production?

Guter & LaFleuzy have some bone-chilling, deep-dish evaluation of the Packers to do in the off season. We are a college team compared to the Eagles today. I guess it's better than the Lions or Viqueens, but the Eagles----yikes! I thought we were close, but it's not.

So PackerNation will sit for these post-season games AGAIN, and only wish what the Eagles have. So have at it - Gu/LaF. Get off your conservative @$$ and put a championship team together with draft, FAs, trades - to start with!!! Wish it wasn't like this, but gotta call it as we see it!!!

Every game is different - Washington just didnt play as well as they did against the Lions - cant keep turning the ball over = especially when you are moving the ball and not stoppin them. But we played better D against Phillie than Washington did. So now we need to get reset again and fix our shortcomings. But I agree that Lafleur needs to get Love more accustomed to getting the ball out and running instead of standing back into the pocket and taking sacks - and stressing the Oline.

Kraft, Doubs and Reed can all certainly fit the bill, and they're still ascending. Love has to make better decisions with the ball.

Bottom line, Kraft is the next primetime TE in the league (Bowers is already a PTP).....MLF has to make next season his coming out party. I still believe in Musgrave and his versatility and speed is a legit threat....whenever it can be on the field. I have confidence in Wicks and Reed and watched (and cringed) their continued development this year, I expect them to really bring it in 2025.
Unfortunately, I don't think anyone can be confident that Watson will return early and/or be at 100% until late in the season. A terrible blow to an ultimate team player .....on the flip side of being a team player, I could see Doubs being traded....I really liked Doubs coming out of college and up until this past season, even preferred keeping him over Watson. Not anymore, I don't know what that suspension was all about but was ugly.....this team has the talent and leadership to get to the SB, you can't have "diva" distractions get in the way. With Doubs out, I could see the Packers drafting WR early and maybe even sign a FA (possibly one that is still loved by legions of Cheeseheads?!).....